RepCoachLoop
Coaching that actually happens
Turns raw call scores into specific, weekly coaching actions per rep: pick the moment, draft the feedback, land it in the 1:1, and track whether the behaviour changed over the next calls.
- 30s Clip length per moment
- 1:1 Landing spot for every note
- Delta Tracked across future calls
RepCoachLoop converts the scorer's insights into a coaching cadence that sticks. It picks the specific 30-second moments worth reviewing, drafts the feedback in the manager's voice, and schedules it into the next 1:1 so nothing falls off.
The loop is real: after feedback is given, the service watches the next several calls for the targeted behaviour and reports whether it actually changed. Coaching moves from "we did a 1:1" to "here is the delta in measurable behaviour".
Everything RepCoachLoop handles for you
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Moment picking
Picks 30-second clips from calls that best represent a coachable behaviour.
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Draft feedback
Writes the coaching note in the manager's tone — the manager edits, approves, sends.
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1:1 integration
Lands the clip and the note into the next scheduled 1:1 in the calendar.
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Change tracking
Monitors the next N calls for the targeted behaviour and reports progress.
How RepCoachLoop plugs into the sales stack
The coach reads calls and scores, produces coaching artefacts, and writes progress back. It does not judge deals — it trains reps.
- CallScorer provides the scores and evidence the coach picks moments from.
- ObjectionLibrary feeds canonical responses when a rep missed one.
- Calendar hosts the 1:1 slots the coaching artefacts land into.
- AIM CRM surfaces the coaching plan and progress on the rep's profile.
Wire RepCoachLoop into your product today
Book a consultation with our founders and we'll walk you through the whole microservice stack — not just this one — live on your domain.